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May 3, 2020

Leverett Pond, Picture by Oran Kauffman

Leverett is a small rural town in Western Mass of 1700 people. Our local community building group, the Leverett Alliance, listening to community voices decided to launch a town wide list.serve. Until then the town had no way to connect, exchange info, etc.

In September we started to publicize by posting flyers, sitting at the dump and the Post Office. Within a few months we had 250 members. We then sent a postcard to every household showing how easy it was to sign up for free, and the number climbed. People used the list serve to ask for help offer help, etc.

Then corona virus hit the country and since then the number of folks engaged has grown (now over 425) and the exchanges are very moving. Making masks for each other, shopping for each other, going to the dump for each other, food delivery options, finding out when to shop at the stores, etc.

It has created a true sense of community and has addressed very concrete needs. Some have even started an “coyote howl” across the pond in the center of town to mimic some of the activity in Italy and elsewhere.

As one user observed: “Hi, everyone, I just picked up an absolutely delightful rainbow-striped mask from the Post Office Thank you, seamstresses and seamsters! Thanks, too, to the enlightened techies who set up Leverett Connects. Who could have known that it would become so crucial to so many of us? It is wonderful to live in this town.” (Annie Jones)

We have heard that list serves like this are working in urban neighborhoods as well.

Story shared by Tom Wolff, from Massachusetts, USA.

To learn more: tom@tomwolff.com

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